How we produce upcycle eyeglass cases
One of the first projects I worked on in the new role was the creation of a case for a start-up very attentive to sustainability that, like us, is constantly researching and working to find solutions that can make its impact on the environment less invasive.
Starting with a sustainable project was challenging, but very beautiful and interesting, above all because I worked close to our Sustainability Manager, a figure recently established in the company, who has the task of guiding the actions and choices of our business towards a transition always more focused on sustainability.
Returning to the project, the research of the case, both in terms of shape and materials, had to reflect as much as possible the philosophy of the Brand. The customer choose between different sampled cases made with sustainable materials, until he found what he needed, a soft cardboard model with interlocking closure.
In addition to the small size, typical of soft cases, which already have a lower impact in transport, the use of materials in this case model has also been carefully calculated. Only two materials were used for its realization, cardboard and recycled microfiber from PET plastic bottles (inserted for the protection of the lenses). The closure is interlocking; therefore no magnets or buttons have been added.
The resulting case meets the CASE2Green requirements, a label made in Fedon that certifies the sustainable value of the eyeglass case in terms of materials used, transport phases and work processes.
